Incoming call · new patient
It's 7:42pm. Your clinic is closed.
Most callers won't leave a message.
They ring the next clinic on Google. Often for implants, Invisalign or treatments worth thousands.
For private dental, aesthetics & multi-site groups
More booked patients. Not more admin.
Every missed call is a patient who chose someone else. We make sure your clinic answers every time, at any hour, in your name.
Where clinics lose patients
Your best patients call when you're closed.
People research treatments after work. If nobody answers, they don't wait until morning. Three leaks cost private clinics the most.
The after-hours call
Evenings, weekends and lunch go to voicemail. That's exactly when people have time to call.
The slow reply
An enquiry answered the next morning is often an enquiry that has already booked somewhere else.
The brochure website
A site that describes treatments but buries the booking button turns ready-to-buy visitors into browsers.
The Patient Capture System
Three parts. One job: booked consultations.

I.
A website built to book
Fast, mobile-first and designed around one action on every screen. Treatment pages with clear prices, written to rank in your area.
II.
A receptionist that never clocks off
Answers in your clinic's name, 24/7. Handles questions about treatments, prices and parking, and takes the consultation request. Urgent calls go straight to your team.
III.
Every request, on your desk by 8am
Each call summarised with the caller's name, number and what they want, plus a monthly report of the patients caught out of hours.
The numbers
What are missed calls worth to you?
Estimated revenue walking to competitors
every month
An estimate from your own inputs, not a promise. Bring your real numbers to the call and we'll work them through together.
Concept builds
What your clinic could look like.

Multi-site dental · Concept
Brightwell Dental
Twelve practices, one booking flow, same-day emergency routing.
Open the concept →
Treatment pages
Prices up front
Clear treatment pricing so patients arrive ready to book, not to haggle.
Open the concept →
Medical aesthetics · Concept
Lumen Skin Clinic
Quiet luxury that still sells. Consultation-first booking on every screen.
Open the concept →
Recurring revenue
Memberships built in
Monthly plans that turn one-off treatments into predictable income.
Open the concept →
24/7 reception
Hear it answer
A new patient rings at 7:42pm. Watch what happens next.
Play the call →How it works
Live in about 14 days.
Day 1
Audit call
We map where patients come from, when calls go unanswered and what your best treatments are worth.
Days 2–10
Build
Website, receptionist script and routing built around your treatments, prices and policies. You approve every answer.
Day 14
Go live
Calls forward when you choose: after hours, when the line's busy, or all day. You keep your number.
Every month
Report & refine
A clear report of calls caught and requests sent, and we tune the script and site from real calls.
Who it's for
Built for clinics where one patient is worth thousands.
Private dental
Implants, Invisalign, veneers and new-patient exams. The calls that turn into long treatment plans.
Medical aesthetics
Injectables, skin and laser. Clients who research in the evening and book with whoever answers.
Physio & wellness
Courses of treatment where one booked assessment becomes six or eight sessions.
Multi-site groups
One brand and one booking flow across every location, with reporting for the whole group.
The alternatives
Why not just hire someone?
| Voicemail | Answering service | Extra receptionist | Patient Capture | |
|---|---|---|---|---|
| Answers at 9pm on a Sunday | No | Usually | No | Every time |
| Knows your treatments & prices | No | Takes a message | Yes | Yes, approved by you |
| Takes the booking request on the call | No | Rarely | In hours | 24/7 |
| Handles several calls at once | No | Sometimes | One line | Yes |
| Includes a website built to book | No | No | No | Yes |
| Monthly cost | Free, but costs patients | Per-minute fees | A full salary | £399 |
Pricing
Priced against one patient a month.
Single clinic
Patient Capture System
+ £2,500 one-off setup
- New clinic website with treatment pages
- AI receptionist answering 24/7 in your clinic's name
- Call summaries, recordings and transcripts
- Urgent calls transferred to your team
- Monthly report and ongoing tuning
3+ locations
Group & multi-site
Quoted per group after the audit call
- One brand, one booking flow across every site
- Location pages built to rank locally
- A receptionist per site, with its own hours, prices and team
- Group-level reporting across all locations
- Rollout starting with your busiest sites
If it doesn't bring in 10 consultation requests in 60 days, you don't pay the monthly fee until it does.
Counted from calls your team would otherwise have missed, in the first 60 days after go-live.
Free after-hours audit
Find out what your patients hear after 6pm.
No pitch deck, no obligation. We'll test your clinic the way a new patient would and show you exactly where bookings slip away.
- We call your clinic after hoursEvenings and the weekend, like a real new-patient enquiry.
- We test your website on a phoneHow many taps it takes to request a consultation.
- You get a one-page reportWhat a patient experiences, and what it's likely costing you each month.
Questions clinics ask
Before you book a call.
We already have a receptionist.
Good. This covers the hours she isn't there: evenings, weekends, lunch, and when she's already on another line. You choose when calls forward.
Will patients mind talking to an AI?
Callers are told up front they're speaking to an AI assistant, and most simply want a quick answer and a booking. Ring the demo and judge for yourself.
Does it connect to our practice software?
It books straight into Google, Outlook or Apple calendars. It doesn't plug into dental practice-management software yet, so for most clinics it takes the caller's details and sends them to your team to confirm first thing. Nothing gets lost.
What about clinical questions and emergencies?
It never gives clinical advice. Urgent or sensitive calls are transferred to your on-call number, or callers are told to ring NHS 111 or 999 where that's right.
How is patient data handled?
Callers are told the call is recorded. Calls are processed by our voice AI provider under a data processing agreement, and we agree in writing what's kept, and for how long, before going live. See our privacy policy.
Can we keep our number and our website?
You keep your number. If your current website already converts well, we can set up the receptionist on its own instead.
Fifteen minutes
How many patients rang last weekend and got no answer?
Book a call and we'll show you exactly how the system would answer for your clinic, using your treatments and your numbers.
Book a 15-minute call →